WHAT IT IS:
High-definition color in high-visibility finishes.
WHAT IT DOES:
Strong. Uninhibited. Impulsive. Sweep on a weightless, ultra-fine hybrid formula that brings out the best properties of a cream, powder and gel--all in one. Glides on silky, blends effortlessly, stays on all day.
Estée Lauder's innovative True Vision™ technology creates the perfect balance of color purity, clarity and texture. At last, high-definition eye color as individual as you are.
- Includes mirror and applicator
- Matte: rich muted suede
- Velvet: soft plush semi-matte
- Luminous: pearlescent shimmer
- Brilliant: sparkling chrome metallic
HOW TO USE IT:
- Apply dry for a softer, more translucent finish or wet for more intense color and depth.
- Apply a generous amount of eyeliner along lashline. Using your fingers, blend up toward crease.
- Finish with Pure Color Envy EyeShadow over lid, up into crease for a smoldering smoky effect.